2024 Halloween Must-Haves
Halloween is one of the most lucrative seasons for retailers, with consumers eagerly spending on decorations, costumes, and spooky treats. As a gift and homeware retail company, it’s crucial to stock up on the Halloween products that your customers want, in order to maximise sales.
This blog post will explore the essential Halloween products that every retailer should have in their inventory, along with tips for making the most of this hauntingly profitable season.
The Rising Popularity of Halloween in the UK
Traditionally Halloween has been a significant event in the United States, but its popularity has been steadily rising in the UK over the past few decades. This cultural shift has led to a surge in demand for Halloween-related products, ranging from costumes to home decorations.
According to the latest market research, UK consumers are expected to spend over £1 billion on Halloween in 2024, making it a key retail period that rivals Christmas in terms of spending.
Themed Lighting
LED candles, string lights in the shape of pumpkins or bats, and colour-changing bulbs help set the mood indoors.
Tabletop Decorations
These Halloween decorations include miniature haunted houses, decorative skulls, and Halloween-themed centrepieces that are perfect for parties.
Halloween Wreaths & Garlands
Easy to apply and remove, these clings are popular for adding a spooky touch to windows and walls without causing damage.
Halloween Themed Figurines
These detailed Halloween figurines ranging from classic witches and black cats to quirky skeletons and playful pumpkins are perfect for creating themed vignettes throughout your store.
Use them as focal points in window displays or as charming accents on shelves and counters. Their versatility makes them ideal for retailers looking to offer customers unique and collectible decor pieces that stand out.
With the right arrangement, these figurines are sure to attract attention.
Mugs and Glasses
From spooky skeleton designs to cute pumpkin faces, Halloween-themed drinkware are always a hit with shoppers.
Placemats & Coasters
Ideal for parties these placemats & coasters will not go unnoticed. Including popular Disney villains placemats, and humorous options such as 'Bad Witch Energy' and 'Creepin it real' coasters.
Skeleton Wine Openers & Corkscrews
Offer your customers Halloween themed wine openers & corkscrews that add a playful twist to their festivities. These eerie yet functional tools are sure to be a hit with customers.
Scented Candles
Pumpkin spice, cinnamon, and other autumnal scents are perfect for Halloween. Consider stocking candles in decorative jars or with spooky labels.
Wax Melts and Burners
These wax melt gift sets are great add-on items for creative customers looking to expand on their hobby.
Diffusers
Halloween themed diffusers with spooky designs can be a great addition to any Halloween homeware collection.
Halloween Nutcracker Figurines
These unique 10 inch wooden nutcracker figurines are an emerging trend for Halloween parties, featuring dracula, witches and skeletons.
Trinket Boxes
High quality and stylish trinket boxes can appeal to collectors and make for unique gifts.
Gift Sets
Pre-packaged gift sets, such as tarot cards & crystals and wax seal gift sets will be popular gift items to stock during this season.
Gift Boxes and Bags
Halloween-themed gift boxes and bags can be a great way to package small items or sets.
Retail Packaging
Ensure that your products are packaged in a way that highlights their Halloween theme, using colours like orange, black, and purple, as well as spooky graphics.
Countertop Displays
Small, themed displays that can be placed at the checkout to encourage impulse purchases.
Floor Displays
Larger displays that can hold a variety of products and create a focal point in the store.
Signage
Halloween-themed signs and banners to help retailers create a festive atmosphere in their stores.
FAQs - Halloween Wholesale
You can purchase a wide range of Halloween products wholesale, including decorations, costumes, themed lighting, party supplies, tabletop decor, figurines, artificial plants, candy, and more.
This allows you to offer a comprehensive selection to meet your customers' Halloween needs.
Buying wholesale allows you to purchase products at a lower cost per unit, increasing your profit margins.
It also ensures you have a consistent supply of popular items and can offer competitive prices to your customers.
Analyse past sales data, consider current trends, and understand your customer base. Products like classic decorations, popular character figurines, and themed party supplies often perform well.
It's also useful to keep an eye on social media trends for what might be popular this season.
Look for suppliers with a wide range of high-quality products, competitive pricing, reliable delivery schedules, and good customer service.
Reading reviews and checking for references from other retailers can also help you choose a trustworthy supplier.
At Widdop & Co we do offer customisation options, such as adding your store's branding or creating exclusive product designs.
This can help differentiate your offerings from competitors and build brand loyalty.
Most wholesalers have minimum order quantities, but at Widdop & Co you can order as much or a little as you like.
Join WIDDOP & Co. If you are looking to add tried, tested and proven wholesale Halloween products to your range, apply for trade account today. Low minimum orders, with award-winning service for over 140 years.