Top 10 Best Selling Wholesale Brands of 2024
2024 is shaping up to be a year of exciting new trends and styles in the world of home decor and gifts.
Here at Widdop & Co, we're always on the lookout for new and exciting ways to develop our brands – aiming to bring a touch of personality and charm to your customers' spaces.
As we kick off the year, we're chuffed to share our Top 10 Best-Selling Brands of 2024, highlighting the names that have truly captured the hearts and homes of our lovely customers.
Why Are These Wholesale Brands So Popular?
These brands are more than just names - they represent quality, style, and unique charm.
If you're a retailer searching for the latest trends in gift and homeware, these brands are sure to delight. Spanning across 50+ brands, 9000+ products and 100+ categories we are sure to have what you’re looking for.
Ready to discover our best-selling brands of 2024? Let's dive in!
1. Celebrations
Celebrations is a brand that focuses on heartfelt gifting for life’s milestones.
Whether it’s a birthday, wedding, or new baby, Celebrations offers a wide selection of keepsakes, ornaments, and frames, all designed to commemorate special occasions.
Their extensive range covers everything from elegant photo frames to thoughtful homeware gifts, making it a versatile and widely appealing brand for retailers to stock.
As it appeals to different sentimental moments, it is consistently popular in the retail market.
2. Disney
Disney is a beloved brand that needs no introduction. This collection features classic Disney characters such as Mickey Mouse, Minnie Mouse, and Winnie the Pooh.
The range includes children's gifts, nursery decor, and accessories, along with home decor and collectables for adult Disney enthusiasts.
The timeless appeal of Disney ensures its popularity across generations, making it a top-selling brand in the retail market, particularly for stores that cater to families and gift shoppers.
3. Bambino by Juliana
Bambino specialises in baby gifts and keepsakes. With a focus on celebrating newborns and young children, Bambino offers beautiful gifts for christenings, baby showers, and nursery decor.
Their range includes baby frames, albums, keepsake boxes, and soft toys, all created with a delicate and timeless design. This brand is popular for those looking to stock items that celebrate early childhood milestones in style.
4. Impressions
Impressions is one of the leading brands for photo frames and albums. Their range includes a variety of high-quality frames, from classic silver-plated designs to modern and rustic wooden styles.
With a focus on both everyday and luxury options, Impressions is perfect for retailers looking to offer customers a way to showcase their cherished memories.
The brand’s diversity and quality make it a consistent bestseller, especially during key gift-giving times like Christmas and weddings.
5. Sophia
Sophia is a sophisticated homeware and gift brand, specialising in elegant, gifts for women.
The collection includes jewellery holders, trinket boxes, travel accessories, and chic home decor items, all featuring luxurious materials and on-trend designs.
Sophia is known for its soft, pastel colour palettes and delicate details, making it a hit with retailers that target customers looking for stylish and beautiful home accessories and gifts.
6. Hestia
Hestia is a home interiors brand offering a wide array of decorative homeware items. From contemporary clocks to statement mirrors, and chic vases to candle holders, Hestia provides elegant solutions for every room.
The brand’s focus on style and quality, with pieces ranging from minimalist designs to more intricate, detailed decor, ensures its products are always in demand.
Retailers looking for fashionable and functional home decor items will find Hestia to be a strong choice.
7. Amore by Juliana
Amore by Juliana is a wedding and anniversary gift brand that celebrates love and romance. Their range includes keepsakes, photo albums, and accessories designed specifically for weddings and anniversaries.
With elegant designs featuring hearts, silver accents, and delicate typography, Amore is a go-to brand for couples and those celebrating romantic milestones.
Its appeal lies in the classic, yet contemporary approach to love-themed gifts, making it a staple for any retailer catering to weddings or special occasions.
8. William Widdop
William Widdop is a brand that represents the heart and soul of Widdop & Co.
Known for their precision and craftsmanship, William Widdop offers a broad range of clocks, from traditional mantel clocks and pendulum clocks to more modern styles.
The brand also features barometers and thermometers. As a heritage brand with a reputation for quality, William Widdop’s clocks are popular both as functional home accessories and as thoughtful gifts for special occasions like retirements or housewarmings.
9. Hometime
Hometime is a contemporary home decor brand offering trendy and affordable decorative items.
Their collection includes wall clocks, alarm clocks, and quirky household accessories that appeal to modern tastes. With bold designs and a mix of materials like wood and metal, Hometime brings a fun, yet functional aesthetic to any space.
Retailers targeting a younger, style-conscious audience often find this brand to be a popular choice due to its on-trend and budget-friendly options.
10. Apples to Pears
Apples to Pears is best known for its award-winning gift-in-a-tin range. These creative and quirky gifts come neatly packaged in tin boxes and cover a range of themes, including gardening kits, craft sets, and toys.
Their appeal lies in the novelty factor combined with practicality, making them a unique gift option.
Perfect for children and adults alike, Apples to Pears is a fun and distinctive brand that always sparks curiosity and delight in retail settings.
FAQs - Wholesale Brands
When selecting a wholesale brand, consider product quality, pricing, shipping terms, customer service, and the brand's reputation.
You should also check if the brand offers flexible order quantities, as well as seasonal or trendy items that align with your store's target market.
To evaluate pricing, compare wholesale prices with similar brands in the market. Look for volume discounts or tiered pricing.
Some wholesalers may also offer special deals or promotions at certain times of the year. It's always a good idea to negotiate or inquire about pricing for bulk orders.
Minimum order requirements (MOQ) vary from brand to brand. Some wholesalers may require a certain order value or number of items per order, while others offer lower MOQs or none at all.
At Widdop & Co after your first order, your followings orders have no MOQ, so you can order as often or as little as you like.
Yes, many wholesale brands offer sample orders, especially for new customers. It allows you to assess product quality before making a bulk purchase.
if ordering through widdop.co.uk we allow ordering singles, which will act as a low cost way of sampling products before bulk orders.
Building a long-term relationship with a wholesaler involves consistent communication, timely payments, and clear expectations.
Ordering regularly and providing feedback can also strengthen the relationship, which may lead to better deals, customised services, and early access to new products.
Yes, many niche wholesale brands cater to specific industries, trends, or demographics. These brands often offer unique products that aren't widely available, which can help your store stand out.
You can find exclusive wholesale brands by attending trade shows, networking with other retailers, or exploring specialised wholesale platforms.